VoPP eNews – January 2015

December eNews Articles:

  • WHAT DOES 2015 HOLD FOR PUBLISHING?
  • CATALOGUES HIT THE MARK WITH SHOPPERS
  • LETTERBOX ADVERTISING STILL HAS A PLACE IN THE MARKETING MIX
  • WHY AIRBNB IS LAUNCHING A PRINT MAGAZINE
  • TAKING THE MEASURE OF PRINT
  • LETTERBOX MARKETING AN “UNCLUTTERED” CHANNEL